Realogy CEO on Steps to Turning the Housing Market Around
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Source: Stefan Swanepoel
Every year as part of the new edition of the Swanepoel TRENDS Report the 160 page Report also looks back at the passing year and the people that made deadlines. We remember and salute them for their contribution during 2009. Orders placed for the 2010 edition before January 15th will be shipped on February 8th.
Here are the Newsmakers of 2009: |
# 10 John Bearden
![]() John Bearden As one of the most beloved executives of a national franchise, John’s sudden departure this year as President of GMAC Real Estate — shortly after the sale of the company to Canada-based Brookfield Residential Property Services — came somewhat as a surprise. Not because he has cited health reasons, but because his departure was rumored to be unpleasant. This after he had been largely responsible for salvaging the sinking franchise during difficult times when former parent General Motors Acceptance Corporation was less than excited about their subsidiary and much more concerned about their own mortgage woes. John, you did an outstanding job under difficult circumstances and we have no doubt that you will once again serve the industry in another important capacity. We salute you. |
#9 Marc Davison and Brian Boero
![]() Marc Davison Outside the box — way outside the box. If ever there was an “odd couple” in real estate these two are it. But just like Jack Lemmon and Walter Matthau these two are top notch in what they do and have created an exciting and dynamic consulting and speaking practice. Marc has an extensive career in advertising with companies like Young and Rubicam while Brian served for many years as President of Inman News. |
![]() Brian Boero They both worked together at a company they owned called VREO, Inc. before joining forces again to create 1000WattConsulting. Today they are contributing to the re-engineering of the real estate industry through their consulting engagements. |
#8 Kevin Levent
![]() Kevin Levent Metro Brokers was started with one office and a handful of sales associates in 1979 and by 2009 it was the world’s largest GMAC Real Estate franchise. Under the leadership of Kevin Levent, who became President and CEO in 1996, the company has grown to nearly 2,000 sales associates. It is, however, its departure as a franchise from GMAC under a legal cloud of disagreement and the move across in December 2009 to the newly re-launched and still relatively small national franchise Better Homes & Gardens, that makes Kevin one of the top 10 Newsmakers of the Year. |
#7 Harley E. Rouda, Jr.
![]() Harley E. Rouda, Jr Many where surprised when we listed Harley and his wife Kaira as top 10 Newsmakers for the year 2007, but it had then and has now again proven to be accurate. Since then this couple has skillfully positioned and branded their regional real estate company — Real Living — to be the ideal acquisition company. In October 2009 that is exactly what happened when Canada-based Brookfield Residential Property Services acquired Real Living, converted its GMAC franchise to the Real Living brand and appointed Harley as the new President of the franchise division, which is estimated to have approximately 10,000 agents in the U.S. as a result of the merger and conversion. |
#6 Sherry Chris
![]() Sherry Chris She may not be CEO of one of the country’s largest real estate franchises (yet), but Sherry is unquestionably the most visible one in the media. She is extremely active in the Social Media world of Facebook and Twitter and in attendance at an astounding number of real estate conventions and events. After skillfully climbing the ladder from Royal LePage to Real Living, to Prudential California and then to Coldwell Banker her accession as CEO of the relatively new re-launched Better Homes & Gardens franchise is nothing short of amazing. |
#5 David Stevens
![]() David Stevens In late September 2009 the Federal Housing Administration (FHA) announced that it had hired David Stevens, a former executive with Wells Fargo, Freddie Mac and Long & Foster as its first Chief Risk Officer. The FHA has not seen a technology upgrade or any staff increases in a decade and the appointment of a Chief Risk Officer is the first in its 74-year history. David has already taken steps to shore up the agency’s credit position. The future is promising. |
#4 Dale Ross and Marty Frame
![]() Dale Ross |
![]() Marty Frame |
#3 Andy Kaufmann
![]() Andy Kaufman |
#2 Richard A. Smith
![]() Richard A. Smith |
#1 Dale Stinton
![]() Dale Stinton |
To reserve you advance copy of the 2010 Swanepoel TRENDS Report at the special pre-publication price visit www.RealEstateBooks.org today. This Report is widely regarded as the leading annual Report detailing the most important business, profitability and technology trends impacting the real estate industry.