Do you think that your single property Websites are as good as they can be? Do they contain all of the information that buyers are looking for – even expecting – when they are searching real estate properties online?

Here’s a checklist to make sure you are taking advantage of your AgencyLogic PowerSite:

Photographs:

Are you uploading enough photos? The PowerSite allows you to upload up to 100 images to your single property website.

You don’t need to stop with photos of the property – try taking some photographs of the neighborhood and the highlights of the area in general. You can even re-use these area-specific photos for future listings.

Virtual Tours and Video Tours:

Many agents use virtual tours in conjunction with their single property Websites. It is easy to add a menu link direct to your virtual or video tour, providing a multi-media experience for your viewers.

Descriptive Text:

The PowerSite offers unlimited descriptive text to describe your listing. Although many pictures do a great job of demonstrating the property, there are many additional details that are helpful for buyers to learn. Try to include rich, detailed descriptions as well as notes on each feature of the property. Mentioning details about systems, upgrades and even detailing room measurements will assist in answering many buyer questions online.

Custom Pages:

You can add custom pages that provide additional information for the buyer. Let them get to know the area better by providing links to other Websites, mass transit schedules or cultural locations and attractions nearby.

Documents:

Upload documents, agreements and floor plans that will save everyone time. You can choose to make these automatically accessible by the general public, or password protect them and use these as a lead generation tool!

Do you think your AgencyLogic PowerSite is great? Send us an email and we’ll consider it for our PowerSite of the Month. We love to see single property Websites that take advantage of all of our features – send us some!